How to Get More Views and Engagement

Video is a powerful marketing tool for businesses of all sizes. Not only is it engaging and eye-catching, but it can also be a great way to communicate your message to potential customers. However, simply posting a video on your website or YouTube channel isn’t enough – you need to promote it in order to get the most out of it.

Here are the 5 tips for promoting your business videos and getting more views and engagement!

Create a Compelling Title

When it comes to video marketing, one of the most important aspects is the title. If you want people to watch your video, you need to create a title that is both compelling and relevant. However, creating a compelling title is easier said than done, but the following should help!

First and foremost, you want to make sure that your title is relevant to the video. If people click on a title that has nothing to do with the content of the video, they are likely to be disappointed and may not watch it. Make sure that your title accurately represents what viewers can expect to see in the video.

Another important factor to consider is the length of your title. You want to make sure that it is catchy and interesting, but you also don’t want it to be too long. Viewers are more likely to read a shorter, snappy title than a lengthy one.

Also, you want to make sure that your title sounds like something someone would want to watch. It should be exciting and make people curious about the content of the video.

Bonus Tip: Make sure to include the keywords that you want to target in your title, as this will help your video show up in search results.

Use Eye-Catching Thumbnails

Did you know that videos with custom thumbnails generate twice as many clicks as those without? That’s because thumbnails are the first thing people see when they’re browsing through videos, and if they don’t catch the viewer’s attention, they’ll move on to the next one.

Just like the title, the thumbnail is what will entice people to click on your video. Make sure that it is visually appealing and accurately represents the content of your video.

Write a Description That Describes Your Video

When you are creating a video for your business, it is important to include a description that accurately describes what the viewer is seeing. This will help potential customers understand what your company is all about, and it may convince them to watch the entire video.

The first step is to come up with a catchy headline for your video. This will help capture the viewer’s attention and make them want to learn more. The next step is to write a brief summary of the video, which should be around 100-200 words long. This summary should include all of the key points that are covered in the video, and it should be interesting enough to keep the reader engaged.

Finally, you will want to include a call to action at the end of your description. This could be anything from asking the viewer to visit your website or calling your company for more information, to asking them to share the video with their friends and family. By including a clear call to action, you will be able to increase the chances of viewers taking the desired action.

Bonus Tip: When writing your video description, it is important to keep in mind who your target audience is. You want to make sure that your wording is interesting and engaging for them, and that you are not using too much industry jargon which they may not understand.

Share Your Video on Social Media

Did you know that social media is one of the best ways to grow your online business? In fact, a recent study found that businesses that share video content on social media see a 55% increase in website traffic. That’s because when you share videos on social media, they are more likely to be seen by more people. And when more people see your videos, they are more likely to visit your website and buy your products or services. So if you’re looking for a way to grow your online business, start sharing videos on social media!

To learn more about the best ways to promote your video is by sharing it on social media, see our post

Use Paid Advertising

There are many options for marketing your online business. You can use free methods like search engine optimization, social media marketing, and content marketing. However, paid advertising can be a great way to reach more people quickly and generate more leads and sales for your business. The following are just a few compelling reasons why you should consider using paid advertising to promote your business videos.

• Paid advertising can help you reach more people quickly. When you use paid advertising, you can target your ads to specific audiences based on interests, demographics, and behaviors. This allows you to reach more people who are likely to be interested in your products or services.

• Paid advertising can also help you generate more leads and sales for your business. By targeting your ads to the right people, you can increase your chances of getting leads and sales from people who are interested in what you have to offer.

• Paid advertising can also be a great way to increase brand awareness for your business. When people see your ad, they will associate your brand with the product or service that you are offering. This can help you build brand awareness and create a stronger connection with your target audience.

As you can see, overall, paid to advertise can be a great way to grow your online business. It helps you reach more people quickly, generate more leads and sales, and increase brand awareness.

For more information about how promoting your business videos can help get more views and engagement, contact us today! (this would be Elsa as the contact)